Air Miles

Air Miles Middle East is the region’s most exciting loyalty programme and is run by Aimia Inc., a data driven marketing and loyalty analytics company.

Air Miles members can earn and redeem their Air Miles on all electronic & accessory purchases at Sharaf DG.

Air Miles has a fully interactive website and mobile app, allowing its members to check their Air Miles balance any time, redeem online, access the many offers in-store.


How do I join or register for Air Miles?

It’s easy to join Air Miles and can be done quickly online, here’s how:

  • Download the Air Miles ME mobile app available for Android and iOS devices and get your digital membership card.
  • Alternatively you can pick up a key tag from any of Sharaf DG or other Air Miles partner outlets and register on the website or via the Air Miles ME mobile app.
  • Visit https://www.airmilesme.com and click the ‘Join Us’ tab on the home page and follow the steps to join Air Miles.
  • For more details contact +971 4 391 3400

How do I collect Air Miles at Sharaf DG?

  • You can collect Air Miles on all your transactions at Sharaf DG Stores
  • You will earn 1 Air Mile for every AED 1.5 spent on hard goods and 1 Air Mile for every AED 1 spent on accessories.
  • *Any product which on its own cannot deliver an experience is an accessory. It enhances and facilitates the experience of the main line product (also called as hard good) and which on its own cannot fulfil the basic need.

    • Air Miles at Sharaf DG can only be earned on Electronic Hard Goods & Accessories. Any impulse items or promotional goods not sold through Sharaf DG (which includes Marketplace products) will not be eligible for earning of Air Miles.
    • You can earn Air Miles at all Sharaf DG store locations and Website/MobileApp. (No air miles will be issued on goods purchased from promotional locations such as GITEX Shopper, Sharjah Expo etc.)
    • For online purchases, enter your Air miles card number on your Accounts section under Account details Tab – Home > My Account > Account Details > Airmiles Number.

What are Bonus Air Miles?

DG Privilege members get bonus Air Miles on all qualifying purchases throughout the year.

The bonus Air Miles will be issued in the month following the purchase. Bonus Air Miles will be issued only if the Air Miles number is mentioned on the invoice

How to Redeem Air Miles at Sharaf DG?

Visit Air Miles website www.airmilesme.com or the Air Miles ME Mobile App, and click the ‘Redeem Air Miles’ page where you can redeem for e-vouchers that can be accepted at Sharaf DG Stores (Not applicable on Sharaf DG WebStore). Alternatively you can walk in to any Sharaf DG stores and avail of Instant Redemption at the cash counter upon your purchase

If you need any further assistance, you can use the Live Chat function to chat with Air Miles customer service representatives who will guide you through the redemption process.

The minimum amount of Air Miles required for a redemption differs depending on where you choose to redeem your Air Miles.

Redemption of Air Miles for Sharaf DG e-vouchers is 14,000 Air Miles.


Note: Air Miles once redeemed cannot be refunded